New Board Chair Takes the Helm for 2023

Press Release

Mercy Housing Southeast Announces New Board Members

For Immediate Release:  March 22, 2023
Contact: Beth Haynes |404 543-7849 |

ATLANTA –Mercy Housing Southeast (MHSE) is proud to announce its incoming board chair, Tia McCoy, and welcome three new members to its Board of Directors. Through these additions, MHSE continues to strengthen its role as a leading affordable housing producer, onsite service provider, and go-to problem solver for affordable housing challenges in southeastern communities.

McCoy joined the board in 2019 and led the organization’s Impact Committee prior to advancing to the chair position. She is an affordable housing champion with over 25 years of experience.  McCoy has driven great results as a consultant, trainer, realtor, and currently as Director of Neighborhood Engagement for the Atlanta Habitat for Humanity. McCoy has also served as a nonprofit Homeownership Center director, program compliance reviewer, and workshop facilitator.

She served as a subject matter expert and exam writer for the National HUD Housing Counseling Exam and currently writes curriculum and serves on the Faculty for NeighborWorks America. She has provided technical assistance for several community development organizations throughout the Southeast and provided testimony on foreclosure prevention before Congress’s Oversight and Government Reform Committee.

McCoy is a graduate of the University of Kentucky with a bachelor’s degree in business administration, and the recipient of many recognitions and awards including The Kenneth Jones/Tony Austin Excellence in Training Award from NeighborWorks America.

New Board Members

Mercy Housing Southeast is pleased to welcome these new members to the Board of Directors:

Pamela Cross is an exceptional Banking and Financial industry professional with over 30 years of experience in various disciplines within the financial sector, including Community Development/ Corporate Social Responsibility/Diversity & Inclusion, Lending (Consumer & Small Business) and Retail Banking, Philanthropy, and Wealth Management.

Cross’ leadership commitment extends to serving on several nonprofit Executive/General boards and Chair committees. Her board endeavors include support for: Higher Education, Affordable Housing; Financial Education to the Community, and Social & Economic Development. She currently represents Synovus Bank managing their CRA and Community Development efforts in multiple markets throughout the Southeast Region.

She holds a B.A. in Business/Human Resources and a master’s degree in social work. Cross is a native of Georgia and resides in Atlanta, Georgia.

 Michael German is President of Broadview America LLC. and CEO of Green Meadows LLC. Green Meadows plans in Birmingham, Alabama include a $100 million-dollar multi-phased project involving the development of single-family houses, condominiums, multi-family apartments, townhomes, senior housing, and a town center.

Most recently, German led the U.S. Department of Housing and Urban Development (HUD) Georgia Field Office and was Director for the state of Alabama. He was responsible for overseeing the delivery of over $13 billion of HUD programs and services to communities and individuals, while also evaluating their efficiency and effectiveness.

In 2009, German became the first HUD recipient of the Service to America Medal presented by the Partnership for Public Service for service to the nation by creating partnerships to reduce homelessness. Fueled by his energy as National Team Leader for the U.S. Interagency Council on Homelessness, more than 850 state and local leaders signed on as partners which contributed to a 30 percent reduction in long-term homelessness. His international work includes the United Nations’ HABITAT in Vancouver, Canada; the convening of 20 European countries in London U.K. to address ending homelessness.

German served as Congressman John Lewis’ District Manager for three terms overseeing all district operations and representing the Congressman. At the request of the Republic of China Atlanta Consulate, he represented the Congressman as part of a congressional legislative delegation to Taiwan. He also was instrumental in the development of the $100 million Sam Nunn Federal Building.

German served as a Deputy Executive Director of Atlanta Housing, where he engaged the local community during the Housing Authority’s Hope Six transformation. He also was tapped by Atlanta Mayor Maynard Jackson to create the Office of Grants Development, and successfully brought funding sources to augment the city’s budget.

As Individual Assistance Officer with FEMA, German managed more than 20 federal agencies for over 30 presidentially declared federal disasters that provided housing and restored communities throughout the United States and Micronesia.

He’s a 1972 graduate of Alabama State University (ASU) and a Fellow at Harvard University Kennedy School of Government. Additional board service includes the Emory DeKalb Medical Foundation, ASU Foundation Board, Co-Founder and Board Member of the 100 Black Men of DeKalb County, Leadership Atlanta, Leadership Birmingham, and United Way of Central Way (Birmingham) Past Board Member.

David Sneed –For more than 25 years, David Sneed has served as a trusted business advisor and/or corporate attorney for global, national, and regional organizations based in Basel, Switzerland, New York City, Washington, DC, and Savannah, GA.  Most of his experience has focused on advising executives at Jet Aviation (General Dynamics Aerospace Group), Gulfstream Aerospace Corporation (General Dynamics Aerospace Group), Nextel Communications, Neighboring Concepts, LLC, and clients of Hunter Maclean in the fields of aviation, commercial real estate, telecommunications, commercial contracts, and corporate law.

Service is an extremely important part of Sneed’s life. He is proud to have served as an Assistant District Attorney in the Chatham County (GA) District Attorney’s Office and as a board director or advisory council member for various non-profit organizations, including Leadership Georgia, the Georgia Appleseed Center for Law & Justice, the Judicial Council of Georgia Access, Fairness, Public Trust and Confidence Committee, StepUp Savannah, Employability, Hospice Savannah, the West Broad Street YMCA, the Savannah Economic Development Authority and the Savannah Music Festival.

Born in rural Georgia and raised in rural South Carolina, Sneed proudly claims both states and is deeply committed to improving the lives of all people in the South.  He is a graduate of Yale University and Cornell University Law School.

About Mercy Housing Southeast

Mercy Housing Southeast is a regional affiliate of one of the nation’s largest nonprofit affordable housing developers. Mercy Housing’s mission is to create stable, vibrant, and healthy communities by developing, financing, and operating affordable, program-enriched housing for families, seniors, and people with special needs who lack the economic resources to afford quality, safe housing.